Client: AT&T

Objective: To enact legislation that would permit franchising of cable television services statewide in place of an expensive patchwork of local franchising agreements.

Dickerson Communications crafted arguments that clearly outlined the economic benefits of statewide franchising and the infusion of new investment that would follow.

Dickerson Communications placed op-ed columns across the state, met with editorial boards and business journalists and armed lobbyists with talking points that resonated with state legislators -- efforts that ultimately led to the successful passage of legislation permitting statewide cable TV franchising.